It's probably inevitable: Somehow, someday, Facebook will start to decline, just like its predecessors MySpace and Friendster. Its users will slowly lose interest, moving on to other networks and platforms (possibly Twitter, or whatever emerges from Apple's iCloud). It seems impossible given Facebook's colossal user base and rapid growth, but it would be far from the first complacent empire that fell.
The problem with the theory is that it completely ignores another, more important statistic: user engagement. According to Alexa, people visiting Facebook are actually visiting 40 percent more pages per visit than they were just three months ago. That's not the picture of a disinterested populace ready to pack its bags for the 140-character wilds of Twitter.
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Why Facebook Is Losing U.S. Users | News & Opinion
via pcmag.com
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